Lee Frederiksen is a rare combination of businessman and research scientist. An award-winning marketer, Visible Expert®, and business strategist, he draws on his Ph.D. in behavioral psychology and his own deep experience as CEO and entrepreneur to help firms achieve high growth and high profitability.The author of six acclaimed books on marketing and business and the Managing Partner of Hinge, a marketing firm for the professional services industry, Lee can be found serving up wisdom in his humorous, straightforward style at speaking engagements around the country.

About Us: Hinge is the leading branding and marketing firm for professional services. Hinge takes a scientific approach to marketing and answers difficult questions that help firms become more visible and grow.